Honda is all set to launch CBR150R in Indian two wheeler market. So what kind of advertisement you expect from the Honda? We expect that CBR150R will have the same advertisement which Honda made for South East Asian market. This advertisement shows that Casey Stoner(Moto GP racer) rides the CBR150R on race track (With some part of City). The advertisement means to convey the message of CBR150R’s outstanding race track capabilities. There are more chances that Honda will show this advertisement in India as Yamaha YZF R-15 is marketed as perfect race track 150cc motorcycle available in India.
Here is some brief introduction of Casey Stoner. Casey Stoner won MotoGP world championship in the year 2011 for Respol Honda. He was riding motorcycles from the age of 3 and by the age of nine he won 41 dirt and long track titles and 70 state titles. He debuted internationally in the 250cc GP World Championships in the year 2002. He won the MotoGP world championship for the first time in the year 2007 for Ducati Corse. He was with Ducati for the year 2007 to 2010. He was also awarded as Young Australian of the year in the year 2008.
Globally Yamaha is considered as arch rival of Honda and Honda will leave no stone unturned to push Yamaha back. For example Honda is pushing very high in automatic scooter segment in Indonesia as Yamaha changed the trend of manual scooter and left Honda behind in launching automatic scooter. This is a definitely a reason to cherish for Indian bike enthusiasts as the rivalry is ultimately going to benefit them only. Let’s see how Honda and Yamaha will compete in India.
- Mahavir Kothari